Shopping Santa Cruz

Shopping in Santa Cruz is exactly what you might expect.
From hip boutique clothing stores to quirky thrift shops, the stores in Santa Cruz are full of character and charm. Pacific Avenue in Downtown Santa Cruz is the heart of the local shopping scene, but it isn't the only place to find those one of a kind stores worth making a trip from out of town to visit.
The Capitola Village is a favorite of tourists, partially for its beach and restaurants, but also for the shopping. The Swift Street Courtyard over on the Westside is a relatively new hot spot for shopping, dining and wine tasting. Pleasure Point is also full of one of a kind local stores ranging from surf shops to boutiques to second hand stores.

This Week in Santa Cruz: Dec. 11th – 13th, 2015

santa cruz events, dec. 11 2015

This weekend brings the opportunity to see a rap legend in concert, hear some of Cabrillo’s finest jazz musicians, and hit several different local craft fairs.

See our picks for the top events each day this weekend:

[Read more…]

Santa Cruz Holiday Craft Fairs & Shopping Events 2015

santa cruz holiday craft fairs 2015

‘Tis the season to shop local!

Santa Cruz businesses and organizations are making it easy with a full slate of holiday shopping fairs and events.

Here’s a roundup of some of the best opportunities to buy some awesome gifts and help support the local economy and arts culture at the same time. [Read more…]

Guide to the Swift and Ingalls Street Courtyards

Kelly's French Bakery at Swift Street Courtyard

Located at 402 Ingalls Street, the Swift Street Courtyard is an oasis of chic yet laid-back hipness.

Opened in 2003 from a converted brussels sprouts packing plant, it now houses a combination of over twenty retail shops and dining and drinking establishments. It has become a destination space, where you can spend an entire day and not be bored.

The sister complex to the Swift Street Courtyard, the Ingalls Street Courtyard, shares the parking lot in front of Santa Cruz Mountain Brewery. Together, they make a pretty good argument for a full day spent shopping, dining and drinking all in one place.

Here’s the lowdown on all the spots that make the Swift and Ingalls Street Courtyards a destination in their own right. [Read more…]